Your Website's About Page

 

I recently received an email from Duwad Miracle that I just have to share with you.  He said:

 

"There are many pages that make up a website. Each of those pages serves a specific role on your website. Yet one of the most important - and often most read pages of your website - is your 'About' page. This is the page is the page where you share with your website visitors about, well you. And often, I see that many website owners aren't using this page as effectively as they could. Listen for more:

 

Monday Mentoring, Episode 7:

http://clicks.aweber.com/y/ct/?l=OfJkQ&m=IpxD.yuoWVZ6Nf&b=x20I.GXqOSMTwp0LkOsWOQ

 

If you look at your website traffic, you'll usually see your 'About' page as being one of the most read pages on your website. And this makes sense because people who are interested in working with you want to know about you."

 

I encourage you to listen this short audio on the About Page.  He accurately describes the process and thoughts I have when I visit sites. After listening I revised my About Page.  

 

For help with your email or your website just give me a call and I will share some great resources with you!

What does your business email address say about your business?

 

Lately I have noticed several small businesses that use @aol, @yahoo, @embarq, @gmail, @cfl.rr, or some other generic address  as their primary email address even though they have a website for their business. Personally when I see this I often wonder if the business is legitimate. I bet other people wonder too.  If you have a website you have the ability to have email using @yoursitename. This not only identifies you as a real business, it will drive traffic to your site, which will most likely increase your sales.

 

What if you have a domain name and an email address, yourname@yoursitename, but you do not have your website up and running? This is almost as bad.  If potential customers see this email address and want to know more about you they will go to that site expecting to learn about you and your products or services.  When they discover there is no site they may dismiss you in their mind as someone to do business with. You may be thinking they will shoot you an email or pick up the phone, but most likely they won't.

 

Having a business email address such as @yahoo or an email address associated with a non-existent website hurts your credibility. I encourage you to take the next step and get an email address that is @yoursitename and to build a website if you have the domain name and are already using it for your email.